Purple Crane Blog

News and insight from Purple Crane - a custom software application development company based in London.

Coming Clean: Greenwashing vs Purple Crane

Coming Clean: Greenwashing vs Purple Crane

In the crowded field of business software development, vendors are keen to champion their environmental credentials as a positive marketplace differentiator. While other companies talk, Purple Crane acts. And we now have the credentials to prove it.

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The Multiple Applications of Multiple Applications

The Multiple Applications of Multiple Applications

Sometimes, no matter how transferable the innovation behind many applications or software solutions may be, it’s difficult to imagine them in another context, or industry. But that risks missing an opportunity to add value to what you do, whatever your line of business.

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How to work SMARTer: Purple Crane achieves ISO 9001 accreditation.

How to work SMARTer: Purple Crane achieves ISO 9001 accreditation.

At Purple Crane we recently implemented a Quality Management System for our business. Whilst we are proud to have achieved ISO 9001 accreditation, more importantly, we believe that the process has already improved the service we offer to our customers and will benefit our business and the people who work in it for years to come.

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Kyiv Digital: The Power of Innovation

Kyiv Digital: The Power of Innovation

Extreme times, such as the war in Ukraine, generate stories every day. Most are grim and with more to come it’s hard to find the pluses. But this invasion has also been a springboard for out-of-the-box thinking.

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Going Bespoke: Why do people choose tailored software?

Going Bespoke: Why do people choose tailored software?

Choosing your software application is a strategic decision. If your business depends on service or product delivery, and the core application underpins that work, then it cannot fail to function or continually enable innovation. So, how do you make that call?

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Late Developer: Ageism in IT

Late Developer: Ageism in IT

Information Technology is a notoriously age-obsessed industry. Everything is about what’s next, and staying ahead of the competition. Tech has an ageism problem: discuss. Certainly, Mark Zuckerberg has a big one. He told a Stanford audience “I want to stress the importance of being young and technical. Young people are just smarter.” Are they, though? And is being ‘smarter’ what IT needs, or is it something else?

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Startup or Meltdown?

Startup or Meltdown?

Purple Crane has clients across most sectors, and many of our customers are SMEs (small and medium enterprises). This was a key area of potential growth for the UK economy even before the pandemic created a new template for how the British business is supposed to look.

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